This really useful piece has several "self-assessment" questions that are relevant to any lobbying entity or advocacy campaign. Highlights include:
- Does the association have clearly stated goals and objectives in place for the government relations program? How often are the goals and objectives reviewed and is this procedure aligned with the association’s strategic planning or budgeting processes?
- Do you have a method of tracking grassroots actions taken by your members? Can you name 100 members who have taken action in the past six months? 50 members? (can vary the number depending on size of membership) In the past month?
- How is the relationship between the national/state/local chapter organizations? Is information shared equally? Are advocacy efforts coordinated between the units?